Based on our own vast experience and on the guidelines set forth by many of today’s top natural product experts, we believe that the following ingredients should be avoided.
It is our intention to promote only brands and businesses that do not use these ingredients in their products, however, we urge you the consumer to read all product labels in order to make your own health conscious decisions.
We do not make any guarantees regarding the ingredients in the products marketed by the brands on this site, the items sold by retailers promoted on this site, or the foods & beverages served in the eateries promoted on this site.
We do however strive to include the best all natural and better for you options available today. We welcome your questions, feedback and suggestions.
A
2,4,5-trihydroxybutyrophenone (THBP)
acesulfame-K
acetoin (synthetic)
acetone peroxides
acetylated esters of mono- and diglycerides
advantame
aluminum ammonium sulfate
aluminum potassium sulfate
aluminum starch octenylsuccinate
aluminum sulfate
ammonium alum
ammonium chloride
ammonium saccharin
ammonium sulfate
apricot kernel/extract
artificial sweeteners
aspartame
azo dyes
azodicarbonamide
B
bacillus subtilis DE111
bacteriophage preparation
bentonite
benzoates
benzoic acid
benzophenone
benzoyl peroxide
benzyl alcohol
beta-cyclodextrin
BHA (butylated hydroxyanisole)
BHT (butylated hydroxytoluene)
bleached flour
bromated flour
brominated vegetable oil
burnt alum
butylparaben
C
caffeine (extended release)
calcium benzoate
calcium bromate
calcium disodium EDTA
calcium peroxide
calcium propionate
calcium saccharin
calcium sorbate
calcium stearoyl-2-lactylate
canthaxanthin
caprocaprylobehenin
carmine
certified colors
Citrus Red No. 2
cochineal
D
DATEM
diacetyl (synthetic)
dimethyl Silicone
dimethylpolysiloxane
dioctyl sodium sulfosuccinate (DSS)
disodium 5′-ribonucleotides
disodium calcium EDTA
disodium dihydrogen EDTA
disodium EDTA
disodium guanylate
disodium inosinate
dodecyl gallate
E
EDTA
erythrosine
ethoxyquin
ethyl acrylate (synthetic)
ethyl vanillin (synthetic)
ethylene glycol
ethylene oxide
eugenyl methyl ether (synthetic)
F
FD&C Blue No. 1
FD&C Blue No. 2
FD&C Colors
FD&C Green No. 3
FD&C Red No. 3
FD&C Red No. 40
FD&C Yellow No. 5
FD&C Yellow No. 6
foie gras
G
gardenia blue
GMP
gold/gold leaf
H
heptylparaben
hexa-, hepta- and octa-esters of sucrose
high-fructose corn syrup/HFCS
hjijiki
hydrogenated oils
I
inosine monophosphate
insect Flour
iron oxide
K·
kava/kava kava
L
lactic acidesters of monoglycerides
lactylated esters of mono- and diglycerides
M
ma huang
methyl silicon
methylparaben
microparticularized whey protein derived fat substitute
monoammonium glutamate
monopotassium glutamate
monosodium glutamate
myrcene (synthetic)
N
natamycin (okay in cheese-rind wax)
neotame
nitrates (synthetic)
nitrites (synthetic)
O
octyl gallate
olestra
Orange B
P
partially hydrogenated oils
plant sterols
polydextrose
potassium alum
potassium benzoate
potassium bisulfite
potassium bromate
potassium metabisulfite
potassium nitrate
potassium nitrite
potassium propionate
potassium sorbate
propane-1,2-Diol esters of fatty acids
propionates
propionic acid
propyl gallate
propylene glycol esters of fatty acids
propylene oxide
propylparaben
pulegone (synthetic)
pyridine (synthetic)
S
saccharin
saccharin sodium salt
salatrim (short and long chain acyl triglyceride molecule)
shark cartilage
smoke flavor (synthetic)
sodium acid sulfate
sodium alum
sodium aluminum phosphate
sodium aluminum sulfate
sodium benzoate
sodium bisulfite
sodium cyclamate
sodium diacetate
sodium lauryl sulfate
sodium metabisulfite
sodium nitrate/nitrite (synthetic)
sodium propionate
sodium saccharin
sodium sorbate
sodium stearoyl lactylate
sodium stearoyl-2-lactylate
sodium sulfite
sorbic acid
stannous chloride
succistearin
sucralose
sucroglycerides
sucrose acetate isobutyrate
sucrose ester
sucrose polyester
sulfites
sulfur dioxide
T
TBHQ (tertiary butylhydroquinone)
tetrasodium EDTA
thiodipropionic acid toluene
tonka bean/extract
V
vanillin (synthetic)
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